SkillsUSA Week

February 4-10, 2018

SkillsUSA Week is celebrated the second week of February each year.

SkillsUSA Week gives state associations, advisors and student members the opportunity to promote SkillsUSA programs and activities at the local and state levels.

During SkillsUSA week, members can also help raise awareness of SkillsUSA. This can be accomplished through field trips to local businesses, an open house for parents or industry partners, a visit to local community organizations to make a brief presentation about SkillsUSA, or providing news releases and public service announcements to local media outlets for possible distribution.

Involvement in activities such as these brings positive recognition to SkillsUSA, and to local schools and their students. Also, it underscores the importance of SkillsUSA’s purposes and mission, which is to help prepare America’s high performance workers in public career and technical programs.

SkillsUSA Week Toolkit

Application of SkillsUSA Framework

SkillsUSA Framework (highlighted)

Click to view full size.

With the help of industry and education professionals, and to help its members become world-class workers, leaders and responsible American citizens, SkillsUSA created the SkillsUSA Framework. SkillsUSA believes every student has the ability to excel when given the opportunity to learn and apply skills to three distinct areas: personal, workplace and technical skills that are grounded in academics. Every activity and program within SkillsUSA is developed to support these three distinct areas — including SkillsUSA Week! 

Chapter members have the opportunity through active participation in SkillsUSA Week events to develop and practice several of the essential elements of the framework. Consider the teachable moments that exist surrounding the behaviors of the essential elements below as students prepare and participate in SkillsUSA Week activities including Appreciation Day, Advocacy Day, Member Outreach Day, SkillsUSA Service Day and SkillsUSA Day.

  • Personal Skills:
    • Professionalism
      • Loyal to peers, supervisor and myself
      • Adheres to dress codes and other policies
      • Aware of the impact of words and actions
      • Uses good judgment in the decisions made
      • Resolves conflicts peacefully
  • Workplace Skills:
    • Teamwork
      • Works collaboratively with peers, classmates and co-workers
      • Honors the contributions of others
      • Flexible and open
      • Honors commitments and responsibilities to the team
      • Respects and supports team members
  • Technical Skills Grounded in Academics:
    • Service Orientation
      • Acknowledges customers, and is present with the interaction
      • Stays focused and customer-oriented while at work
      • Demonstrates respect and courtesy to customers at all times
      • Knows and implements company’s service policy
      • Handles difficult situations with tack and self-restraint
      • Knows when to involve supervisor in a customer service situation

SkillsUSA Week Digital Image Pack

Appreciation Day -  Monday, Feb. 5

Plan an event that will celebrate and honor the support of advisors, teachers, and administrators.

Here are some ideas for Member Appreciation

Click the image above to download the PDF for Appreciation Day.

Advocacy Day - Tuesday, Feb. 6

Target state and local public relations activities including presentations to legislators, school board members, administrators, and community group leaders.

Click the image above to download
the PDF for Advocacy Day.

Download the PowerPoint for Advocacy Day

Member Outreach Day - Wednesday, Feb. 7

Involve members in the recruitment of middle and elementary school students and plan appreciation activities that honor current members.

Recruitment Activities

Jump into STEM! provides an opportunity for SkillsUSA members to engage elementary- and middle-school students and create an open door to recruitment for high-school career and technical education (CTE) programs. Recruit students into your program with engaging, hands-on learning provided by current SkillsUSA members.

With Jump into STEM!  elementary-age and middle-school participants take part in dynamic and interactive experiences facilitated by SkillsUSA members. These members will experience personal growth relative to the SkillsUSA Framework while sharing information on subjects they are passionate about, including SkillsUSA.

All Jump into STEM! materials are detailed and organized to make facilitation simple, yet power-packed with information that will engage participants in meaningful and intentional learning. Implementation is both straightforward and rewarding.

Jump into STEM! is a free member benefit as part of payment of SkillsUSA professional membership dues. Ensure that you provide your current email address when submitting your membership so that you can receive Jump into STEM!

Honor Current Members

  • Check out Pinterest for member appreciate ideas!
  • Hand-written cards delivered to members
  • Decorate lockers
  • Place signs around school celebrating each member
  • Decorate a bulletin board with the names of chapter members
  • Hold a special member only drawing for gift cards for a specialty coffee shop or a favorite fast food restaurant
  • Create a sundae or hot chocolate bar
  • Plan a chapter potluck
  • Have a pizza party
  • Plan a fun activity like bowling, laser tag or karaoke
  • Go on a team building outing

SkillsUSA Service Day - Thursday, Feb. 8

Rally around your community by focusing on a day of giving through service projects and fundraisers.

Click the image above to download the PDF for SkillsUSA Service Day.

SkillsUSA Day - Friday, Feb. 9

Celebrate SkillsUSA by wearing your favorite SkillsUSA shirt, planning a celebrations activity and posting the event to social media.

Click the image above to download the PDF for SkillsUSA Day.

Enter the SkillsUSA Week Video Contest

This is your chapter’s opportunity to win a visit from SkillsUSA executive director Tim Lawrence, celebrity Kayleen McCabe of “Rescue Renovation” and a SkillsUSA national officer. To seize this rare opportunity, your chapter simply needs to submit a video that creatively captures why a visit would be impactful for the chapter, school and community. The visit will occur on Friday, Feb. 9, so be sure to describe the event where Tim Lawrence, Kayleen McCabe and a national officer will be speaking or interacting with students.

How long should the video be?
Entries should be between 60 seconds and 2 minutes in length.

Who can enter?
Currently enrolled middle school, high school and college/postsecondary students who are registered members of SkillsUSA can enter. Membership will be verified for each entry. The work can be done by an individual, a team or an entire class.

How many students can work on the video?
There is no limit on the number of students who can work on a video. The video must be entered under one chapter name.

Can participants use other people’s material?
Entries must contain only original material (including music, images, etc.) unless written permission has been obtained. No trademarked, copyrighted or otherwise branded materials, logos or products may be used except for the SkillsUSA and Carhartt logos.

How should the video be submitted for entry?
Upload your entry to YouTube at: Please allow up to a 24-hour registration process and become familiar with YouTube prior to uploading your video. Use the form at the bottom of this page to submit your entry. Submit your entries no later than midnight EST Jan. 12.

Does it cost anything to enter?
There is no charge for submitting an entry.

Can I submit more than one entry?
No. One entry per chapter.

Can entries be disqualified?
Entries will be disqualified if they contain vulgar or inappropriate content, are uploaded later than Jan. 12 or use copyrighted material.

How will the videos be judged?
A panel of SkillsUSA partners will judge the entries. Winners will be chosen based on how closely they followed the contest rules, particularly that they creatively captured why a visit from Tim Lawrence, Kayleen McCabe and a national officer would be impactful for their chapter, school and community.

How will the winners be announced?
Winners will be notified directly by SkillsUSA and publicized in materials. Additionally, winners will be linked to the SkillsUSA website.

What are the prizes?
Winning chapter will receive a visit from Tim Lawrence, Kayleen McCabe and a national officer on Friday, Feb. 9.

Still have questions?
For questions not answered here, email Gayle Silvey:

Apply below:

Fill out my online form.

Order SkillsUSA Week T-shirt

The SkillsUSA Store has created a SkillsUSA Week T-shirt for $12. Visit to order your shirt and a whole host of products that are ready for your week of celebration!

Issue a SkillsUSA Week Press Release

Use the template to let your congressional representatives, senators and local media outlets know about SkillsUSA Week and Career and Technical Education Month during the month of February. Personalize and use the parts of the template that work for you. You can send an email to up to five media outlets at a time. After the release is submitted, follow up with media outlets by calling or visiting. To use the SkillsUSA advocacy site, go to:, click on the “SkillsUSA Week, Feb. 4-10” heading, and fill in your ZIP code; the rest should be self-explanatory. If you have questions, contact Jane Short at 703-737-0612 or

Share Your SkillsUSA Week Pictures

Now is the chance to showcase your students and the great work you are doing in your state. As you conduct SkillsUSA Week activities, please be sure to take pictures and share them with the national headquarters. Your photos may be featured in a Flickr gallery on SkillsUSA’s home page. Send your best photos to Please be sure to identify everyone in the picture for the caption.

Report Your SkillsUSA Week News

Share your news and stories with Tom Hall at SkillsUSA, 14001 SkillsUSA Way, Leesburg, VA 20176 or email