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Press Room

Welcome to SkillsUSA’s newsroom. Here, journalists can find general background information, current and archived news releases, access to photos, and contact information. We hope our newsroom will be a resource for your reporting needs and story ideas about career and technical education.

For more information about SkillsUSA:

Jane A. DeShong Short
Senior Manager, Public Relations/Communications
Phone: 703-737-0612

Karen Kitzel
Associate Director, Communications
Phone: 703-737-0607

The SkillsUSA Advocacy Site

This site is a free service for SkillsUSA members to reach the news media or contact policymakers with your message: www.congressweb.com/susa#/

SkillsUSA Public Service Announcements

Mike Rowe and Kayleen McCabe have each recorded some great public service announcements for SkillsUSA.

“Mike Rowe for SkillsUSA” Public Service Announcements (PSAs)

MikeRoweForSkillsUSA_BIGLongtime SkillsUSA supporter Mike Rowe, on behalf of his mikeroweWORKS Foundation, has joined with SkillsUSA to produce a new audio PSA that addresses the growing problem of the skills gap and positions SkillsUSA as a solution to that problem. Thirty- and 60-second versions are available at the links below.

Help us spread the word by contacting your local radio stations and encouraging them to add these PSAs to their rotation.

How? The easiest way is to find the station’s website and look for an email or phone contact for the station’s public service or PSA director. If you can’t locate that info, try the station’s general manager.

Next, send an email asking the contact to consider adding the PSAs to the station’s playlist. We’ve provided text you can use for the email in this Word document. Simply open the document, add your personal info where noted (look for the brackets), cut and paste the text into your email message and send. You may also want to follow up your message with a quick phone call.

That’s it! In just a short amount of time, you can help the SkillsUSA message reach thousands. Consider making this PSA promotion a chapter project and integrating it into your program of work. Email us with any questions and to let us know about your results.

Remember, SkillsUSA is your organization. Thanks for joining with us and Mike Rowe to help spread the word about the life-changing opportunities SkillsUSA is providing students across the country.

Mike Rowe for SkillsUSA :60 PSA (audio file)

Mike Rowe for SkillsUSA :30 PSA (audio file)

Video PSAs

Mike Rowe for SkillsUSA (PSA :60)

Mike Rowe for SkillsUSA (PSA :30)

Kayleen McCabe PSA

National television personality Kayleen McCabe has joined with SkillsUSA to create a public service announcement addressing the skills gap threatening our economy at the local and national levels.

News and Press Releases

Leesburg, Va., July 27, 2020 — Nineteen SkillsUSA instructors are among 50 teachers and teacher teams from across the country
Winners Highlighted for Application of SkillsUSA Framework in Chapter Programming Leesburg, Va. — The top three schools in the nation
Leesburg, Va.—SkillsUSA members from 13 states have been recognized for their outstanding community service this year. SkillsUSA, as an official
Retired executive director Timothy Lawrence has written a reflection essay about his career in workforce development and the power of
Honored as 2020’s Most Outstanding SkillsUSA Programs Leesburg, Va. — SkillsUSA has named 24 SkillsUSA schools as Models of Excellence
Program Recognizes high school seniors for their accomplishments in CTE Leesburg, Va. — The U.S. Department of Education announced the
Encourages the Pursuit of Craftsmanship and Helps Close Skills Gap Leesburg, Va. — SkillsUSA and Fine Homebuilding teamed up for
Supports Workforce Development Through Educational Materials Leesburg, Va. — SkillsUSA and home improvement retailer Lowe’s have teamed up on a
Educational Curriculum offered during COVID-19 Pandemic Leesburg, Va. — The current pandemic has forced instructors and school administrators to quickly
Leesburg, Va. — SkillsUSA, a national student organization serving more than 365,000 students and teachers in career and technical education,