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Executive Update: September 15, 2020

Executive Update: September 15, 2020

Carhartt’s “Every Day is Labor Day” Online Event Raises More Than $300,000 for SkillsUSA!

We are thrilled to announce that SkillsUSA received a total of $316,509 from Carhartt as a result of their “Every Day is Labor Day” online event on Labor Day, Sept. 7. As part of the event, all online sales of Carhartt clothing and merchandise from 7 a.m. to 7 p.m. were donated fully to SkillsUSA.

“As an Official Sponsor of SkillsUSA since 2000, Carhartt has proudly supported SkillsUSA’s role in helping thousands of hardworking people every year find a rewarding path into the skilled trades — a commitment that will continue well into the future,” said Mark Valade, chief executive officer at Carhartt. “We know that to build a better world, we need more men and women in the skilled trades. To ensure the future success of America’s workforce, we are highlighting and investing in the incredible work our long-standing partner SkillsUSA performs to provide trade and technical school students across the nation with a blueprint for workplace readiness.”

Centered around the belief that labor should be celebrated every day, Carhartt launched its ‘Every Day is Labor Day’ TV commercial and social video that recognizes the skilled workers who kept our country moving before the pandemic, and who continue to keep it moving now. This spot utilizes the voice of American film director Peter Berg, who also donated his working fee to SkillsUSA.

To learn more about this event and to watch the video, visit: https://tinyurl.com/carhartt-skillsusa.

Just before Labor Day, on Sept. 4, Carhartt called attention to the number of job opportunities across the U.S. in skilled trades — an estimated 1.67 million in June alone, according to the Bureau of Labor Statistics (see www.bls.gov/news.release/jolts.t01.htm) — by unveiling an installation of 1,670 hard hats to represent 1.67 million job openings across construction, manufacturing, mining, logging, transportation, trade, and utilities. Built in the shape of the United States, the installation was located at Bicentennial Capitol Mall State Park in Nashville, Tenn. To read the full release on this event, go to: www.carhartt.com/content/labor-day-hard-hat-installation-nashville?icid=newsroom-home-content-labor-day-hard-hat-installation-20200904-allvisitors-link.

“We couldn’t be more thankful to have a partner like Carhartt that firmly believes in our mission to build America’s next skilled workforce,” said Chelle Travis, Executive Director at SkillsUSA. “The pandemic has shed a new light on the importance of essential workers which includes the men and women in the skilled trades. There are jobs to be had in these fields and we want to make it as accessible as possible for anyone looking for a new career.”

SkillsUSA is incredibly grateful to Carhartt for their continued generosity and their above-and-beyond display of support for SkillsUSA’s mission and the students we serve.

SkillsUSA CONNECT Has Arrived

SkillsUSA has launched SkillsUSA CONNECT — our new virtual community — to further build our partnership of students, teachers and industry representatives. This amazing resource is offered free to all SkillsUSA advisors and students. More resources are being added all the time, so check back frequently to see what’s new!

What’s available in CONNECT?

  • Student and Teacher Discussion Forums.
  • Teacher Professional Development Trainings.
  • Advisor Resources.
  • Chapter Officer Experiences.
  • Program of Work Information.
  • Electronic Framework Essential Element Assessment.
  • Empowering Experiences.
  • State and Chapter Groups.

SkillsUSA CONNECT will engage members in new ways to continuously develop and refine your personal skills, workplace skills and technical skills grounded in academics. The new platform will provide deep engagement opportunities to build community, grow Framework skills and receive recognition for outstanding work.

The Big Reveal email was sent to all registered advisors on Sept. 8 with instructions on how to create your complimentary account. If you missed it, login at register.skillsusa.org and click the CONNECT logo for registration instructions, or visit:  https://drive.google.com/file/d/1xycPZ67wV9rznORennR8sm7_ogBChkYI/view.

If you need assistance with creating your account, contact the SkillsUSA Customer Care Team at 844-875-4557, or customercare@skillsusa.org. 

SkillsUSA’s “Empowering Experiences” Plan Unveiled 

Executive Director Chelle Travis has unveiled the fall edition of SkillsUSA’s new “Empowering Experiences” plan for advisors and students during the 2020-21 school year. SkillsUSA has worked this summer to develop innovative educational resources and new professional development materials that support teachers and students regardless of where learning takes place — in the classroom and lab, at home or a hybrid of the two. We realize that teachers are more successful, and students are more engaged when they have rich content and meaningful experiences. We also know that students and teachers value consistency and need greater support than ever before.

As a SkillsUSA community, we are committed to helping students attain the highest level of academic achievement and personal transformation while developing their personal, workplace and technical skills grounded in academics from the SkillsUSA Framework.

SkillsUSA’s Empowering Experiences were created to help students find new ways to connect, engage and stay motivated around SkillsUSA. Students have shared that through SkillsUSA membership, they are seeing community, growth and recognition. Each of these themes have been ingrained in the experiences that have been created. Through Empowering Experiences, students will be encouraged to engage in as many experiences as they would like to.

Here are just a few of the many student experiences launching in the next few weeks. Look for more information on how to access these experiences coming soon.

  • SkillsUSA Real Talk.
    A video series focused on things a SkillsUSA member needs to know about what is happening that month. This will highlight national programs, experiences, and activities that chapter members can participate in.
  • SkillsUSA Spotlight Member of the Month.
    A toolkit provided to chapters to highlight a local SkillsUSA leader. Additionally, there are opportunities for local chapter members to be recognized at the national level.
  • Empowered Moments Blog.
    A blog written by national officers about how they grew in specific Essential Elements on the chapter level through their CTE program and SkillsUSA.
  • Alumni Ask Me Anything Series.
    A monthly Instagram Live that connects members with former SkillsUSA members who are working in their career field or continuing their education.
  • The SkillsUSA Gameshow.
    A national game show for students designed around SkillsUSA knowledge and awareness.

To watch the video announcement, which features more information about the plan, see below:

Empowering Advisor Experiences

This fall, SkillsUSA is excited to launch a wide variety of professional development opportunities for advisors. Whether advisors prefer instructor-led sessions or web-based instruction, SkillsUSA has them covered! Advisors can participate in sessions related to professional membership benefits, SkillsUSA Framework integration, our new Program of Work, the Chapter Excellence Program and educational resources.

Upcoming advisor sessions include

  • September 16 — Framework Integration Strategies & Foundation Lesson Plans.
  • September 17 — What is SkillsUSA?
  • September 17 — Chapter Officer Election Guide.

To view the full schedule of opportunities and register to attend, log into your SkillsUSA CONNECT account and choose “Professional Development Opportunities” from the Advisor Resources tab. Or, go to: www.skillsusa.org/wp-content/uploads/2020/09/SkillsUSA-2020-Professional-Development-Opportunities.pdf. 

Thank You, Essential Workers!

Throughout the summer, SkillsUSA’s “Essential Skills, Essential Workers” campaign has spotlighted SkillsUSA members who’ve worked and sacrificed to keep America moving during the ongoing pandemic.

We closed out the summer campaign with a heartfelt video message of thanks from our 2020-21 national officer team and executive director Chelle Travis. Our nation now understands what we’ve always known: our workers have ALWAYS been essential. Let’s all do our part to make sure they’re never taken for granted again! 

To see or share the video, see below:

Pandemic Underscores Demand for Career and Technical Education

On Sept. 9, Rep. Glenn “GT” Thompson published an article on The Hill that describes  how the pandemic underscores the importance of and need for further investments into CTE. The Hill focuses on politics, policy, business and international relations and covers the U.S. Congress, the presidency, and election campaigns. To read the article, go to: https://thehill.com/blogs/congress-blog/education/515753-pandemic-underscores-demand-for-carer-and-technical-education. 

SkillsUSA Job Opening for Director of Development

SkillsUSA has a job opening in the Office of Business Partnerships and Development for “director of development.” Interested applicants should submit a résumé and cover letter to Missy Wilson at mwilson@skillsusa.org. Download the full description here: www.skillsusa.org/category/careers/. 

Chapter of Distinction Mega Prize Event  

The Chapter of Distinction Mega Prize Event will be held virtually on Sept. 24 at 7:30 p.m. EDT. This year’s lineup includes over 25 Mega prize packages and door prizes! Eligible advisors will receive save-the-date and registration details directly via email. If you have questions, contact Taryn Zeigler at tzeigler@skillsusa.org. 

Call to Action 

SkillsUSA Executive Director Chelle Travis recently welcomed advisors to a new school year during SkillsUSA’s annual Call to Action Session for teachers.  If you were unable to attend the session, you can access the recording on SkillsUSA CONNECT under “Advisor Events.” The Call to Action session was sponsored by Lowe’s, and 15 participants won $100 Lowe’s gift cards 

2020 Official Partner List 

The following organizations made financial contributions of at least $25,000 and/or documented in-kind contributions of at least $75,000 in FY20 (which ended on Aug. 31) and thereby qualified to be recognized as a 2020 SkillsUSA Official Partner. 

I BUILT THIS! Video Contest

The sixth annual I BUILT THIS! video contest, presented by NCCER and Build Your Future, is returning this October. Designed to promote the value of craft skills and construction as an industry of choice, the contest encourages secondary and postsecondary students and trainees to showcase their building projects. This year’s contest theme is: Construction is Everywhere! The contest will be open for entries Beginning Oct. 1, but you can start preparing now.

For more information, visit https://www.byf.org/i-built-this/.

Use SkillsUSA Advocacy Tools to Promote Your State Activities

The SkillsUSA advocacy site is a free resource for state leaders and advisors to write to their governor, lieutenant governor, state senators and representatives, state attorney general and other local officials, as well as U.S. members of Congress and the media.

To write to elected officials or to the media, go to: www.congressweb.com/susa/#/ and compose a message by filling in your address and zip code and clicking on “Go.” To email a press release to local media, choose the media tab at the top of the webpage. From there, enter your zip code or click on your state on the map. Choose up to six outlets at a time and click “Send a Message.” Fill in your contact information, type or paste your message, and click “Send.”

We encourage you to help raise awareness of this resource. Thanks for being an advocate for SkillsUSA and career and technical education.

If you have questions, contact Jane Short at 703-737-0612 or jshort@skillsusa.org. 

Apply Now for ACTE Teacher and Lifetime Service Awards 

The Association for Career and Technical Education (ACTE) is seeking nominations for the National Trade and Industrial Education Division Awards, to be presented during their annual conference Dec. 2-5, 2020. The deadline is Nov. 2. Qualified individuals may be nominated in the following categories, and you may nominate yourself. (If you nominate someone else, please inform that person.)

  • Lifetime Service.
  • Outstanding New Teacher Award.
  • Outstanding Teacher Award.

For ACTE CareerTech Vision 2020 conference information, go to: www.acteonline.org/event/careertech-vision-2020/.

To nominate someone for the Teacher and Lifetime Service Awards, go to: www.skillsusa.org/membership-resources/awards/acte-awards/. 

Discounted Pricing on Career Essentials Suite Curriculum 

All SkillsUSA Career Essentials suite project-based learning online curricula are deeply discounted for a limited time to support educators as they leverage new ways to teach in the new school year. To view discounted price models, visit www.careeressentials.org/pricing/.

For more information about Career Essentials, visit www.careeressentials.org.

To register to attend a Career Essentials overview, go to: https://docs.google.com/forms/d/e/1FAIpQLSdHakvnaro6xmuGXlLVAlgIUJPd3kZLH0DhLaOG-Oq_gfM6gQ/viewform. 

States’ IRS Reporting Form Due Oct. 15

State SkillsUSA Directors: SkillsUSA Form No. 2 (IRS Reporting Form) is online at https://bit.ly/30LaVnG. You can download the form, the letter requesting a state’s federal ID number and the instructions from this link. Please fill out the necessary information and return the signed form and letter to Kim Graham (kgraham@skillsusa.org) at the national headquarters by Oct. 15.

Please note: The form is now formatted as an Excel file. You will see two tabs at the bottom of the worksheet. The first tab, “Form2Coverltr,” contains the letter giving permission for your state association to be included in the group return. Simply fill in the required information, sign and date. Please be sure to include your state association’s federal ID number.

The second tab, “990Form2,” contains the financial information required by the IRS. The Excel file will automatically calculate the totals as information is entered. The form has been password protected, so you can only enter information into the required fields. This form is lengthy, so please scroll to the end (Line 108). Again, fill in the required information, sign and date.

These forms will not be mailed to state SkillsUSA directors and are available only online. We file with the IRS on states’ behalf, and the completed Form No. 2 is all we need. Reminder:  No extension will be filed for this filing year as to avoid any occurrence of non-filing notices being sent by the IRS. 

State SkillsUSA directors, please do not miss this opportunity to be part of our joint return. If you encounter any problems or have questions, please contact Kim Graham at 703-737-0602 or kgraham@skillsusa.org.

Due Dates

Oct. 15: States’ IRS Reporting Forms Due
Nov. 2: ACTE Teacher and Lifetime Service Awards Nominations Due