- Washington appointments for SkillsUSA WorldTeam are coming right along. We now have a confirmed appointment and location for a briefing on the House side hosted by the CTE Caucus. Both Representatives and Senators will be invited to the briefing. It also appears we’re set to meet with staff from the Senate Health Education Labor and Pensions (HELP) Committee in the afternoon. Invitations have also been extended to The White House and Secretary of Education Arne Duncan. We’re hopeful of team coverage in the AOL/Huffington Post in addition to continuing coverage in PARADE. The reporter working on the Huffington Post story said her editor saw the PARADE article and said: “Here’s the way to put a face on what we’re covering. Let’s do profiles of these students.”
- On September 7, SkillsUSA West Virginia Director Paul Lovett and I visited my alma mater Mercer County Technical Education Center. We spoke to 24 teachers and administrators, did some training and delivered some SkillsUSA materials. The result? Mercer County Tech is going to be a 100 percent school with 600 members.
- On September 16, I joined Rosanne White and Sandy Honour of Technology Student Association in Baltimore for a meeting with Dr. Vince Bertram, the new CEO of Project Lead the Way. It was our first opportunity to do an orientation on the two organizations for Dr. Bertram and to discuss a relaunch of the Engineering Alliance. Dr. Bertram was extremely interested, and we’ll follow up with a proposal.
- And, on September 22, I presented to the U.S. Department of Labor Advisory Committee on Apprenticeship near Baltimore, Md. They wanted me to speak about SkillsUSA because they believe there are many areas in which we can be cooperating. I was accompanied by Caleb Houston our parliamentarian from Ohio. The opportunity was created in large part by our long-time friend Bob Baird of the Independent Electrical Contractors, along with Steve Mandes of National Institute for Metalworking Skills and Greg Chambers of Oberg Industries, Inc.
NOTE: We were notified just before this was supposed to air that the piece was pulled at the last minute. CBS is planning to run it at some future date, but at this point we don’t know when that will be. When we know, we’ll post it here.
I’ve received word from Air Products that last Friday a correspondent and camera crew from CBS Evening News arrived at Air Products to talk with John McGlade our SkillsUSA CEO Champion of the Year.
The topic was the role of career and technical education in preparing students to enter the world of work. Air Products believes John was selected for the interview because of the company’s commitment to SkillsUSA. Air Products said: “John was glad to participate because it was another chance for him to share his passion and support for CTE and SkillsUSA.”
Following the interview in John’s office, the crew went to one of Air Products’ facilities and then to Lehigh Career and Technical Institute for an interview with director Clyde Hornberger.
Air Products was told a two- to four-minute segment will likely run on Wednesday, September 28. That could change depending on the news of the day, but I wanted to alert you to the possibility that SkillsUSA will be referenced on the evening news.
I’m keeping my fingers crossed and hoping for a good story on career and technical education.
A quick update from NYC. Our two national student presidents, Victoria Holbert and Chance Litwin, are representing us well. Starting yesterday afternoon, we participated in the premiere of a new film “American Teacher” and a discussion that followed, moderated by Al Roker and Jenna Bush.
The agenda is packed with sessions that engage high level discussions on the American Education system. This morning alone, speakers have included Tom Brokaw, Warren Buffet, Melinda Gates, Mayor Bloomberg, Secretary Arne Duncan, Ann Curry, Sal Khan and LeBron James.
Right now, I’m in a session on the changing face of education (sponsored by State Farm) and the students are in a session by Detroit Public Schools. There is much much more slated today and tomorrow. The Summit is being streamed online at EducationNation.com and broadcast on MSNBC and CNBC with special spots each morning on NBC Today.
We took advantage of the only free time yesterday before the Summit kicked off and I took the students to the Top of the Rock for a great city view, to a NYC Pizzeria for lunch, to the center of Times Square and for a deli sandwich and New York cheesecake for dinner.
- The SkillsUSA WorldTeam received coverage in the Labor Day weekend edition of PARADE magazine. And, there was much more extensive coverage online, including the team members’ biographies. Here is the link: www.parade.com/what-people-earn/americas-skilled-workers/featured/110904-at-last-good-news-on-jobs.html. PARADE appears in more than 600 Sunday edition newspapers. PARADE is the largest circulation magazine in the country with 70 million readers of the print edition and 40 million online. More coverage in PARADE online has been promised this month.
- Board member Joe Pietrantonio stopped by the National Leadership Center on Wednesday, August 31. Joe met informally with all of the staff members who were in the office and then sat down with staff to discuss Air Products’ support for the furtherance of the Champion of the Year Dinner. Additionally, SkillsUSA is fortunate to have the very personal support of John McGlade in helping us build this program.
- While attending the state association director conference in Louisville, I drafted a letter to President Obama asking him to meet with SkillsUSA WorldTeam when it is in DC on September 30. That letter was sent to The White House scheduling office on September 1. We also sent them a notice with the PARADE magazine article link. If all goes according to plan, the team will begin its day in Washington at the offices of The Manufacturing Institute hosted by YDF member Emily DeRocco, meet with members of the CTE Caucus, visit with the President and visit members of Congress.
- On July 21, I had dinner with our new student officer team. They were just beginning nine days of training at the National Conference Center in Ashburn, Va. This is a great group of students. They’re diverse, highly qualified and they’ve already got their hands around their leadership skills.
- On the morning of July 18, I attended a meeting at The Manufacturing Institute of the partners in the Skills for America’s Future Program announced by President Obama in June. The meeting was hosted by YDF member, Emily DeRocco. We discussed a job-match service being provided by The White House to manufacturing and education to pull qualified workers into partnering manufacturing companies. We also started to develop our work plans and the quarterly reporting process. SkillsUSA will be working with Air Products to recruit students to manufacturing careers and to bring more partners to the process.
- In the afternoon I met with Bradley Hull, deputy executive director of the National Association of State Boards of Education (NASBE). Brad told me that NASBE had identified five organizations they want to work with on advocacy initiatives and SkillsUSA is one of them. His particular interest is in finding a common voice for the arts and career and technical education because we face some common challenges including being among the “first to get cut” when school budgets are tight. Our discussions will continue.
- July 12-14, I was in Atlanta conducting SkillsUSA Georgia High School Division board training and strategic planning. State association director, Gayle Silvey, has a great board and together I believe they came up with a good plan with attainable goals. While there, I also attended the Georgia ACTE Conference and met with all of the Georgia construction teachers. SkillsUSA’s great friend, “Sonny” Cannon, was presented with the Outstanding Educator of the Year Award just prior to his retirement. Sonny leaves a legacy including business foundations to support CTE and the model of how to use our national conference as a VIP event to capture industry and policy maker attention.
- The news coverage keeps coming in. We’ve now received a final report on news coverage in the greater-Kansas City area and we’re up to 85 stories. We were on the front page of the Kansas City Star twice. The “Money Pit” radio show (syndicated on 250 stations nationwide) aired on July 18 and featured interviews with John Gaal, former SkillsUSA board member from ACTE and the Carpenters District Council of Greater St. Louis, two national student officers, Mike Rowe and me. To listen to the broadcast, go to this link.
- Speaking of Mike Rowe, SkillsUSA is featured on the mikerowWORKS website with information on the scholarship winners from this year’s conference, and they’ve posted video streaming from the Collision Repair Technology contest area by Collisionhub. The host was Bob Medved of State Farm Insurance. To see the news and the videos, please go to: www.mikeroweworks.com/2011/07/bob-medved-interviews-pablo-fuentes-ceo-of-workers-now-at-skillsusa/. There’s also a video of Tina White of mikeroweWORKS. And, SkillsUSA also received a mention on the CNN Money/Fortune site in relation to Proven.com. The link here is: http://tech.fortune.cnn.com/2011/07/21/social-networking-for-bricklayers/.
- As mentioned earlier, the National Association of State Directors of Career Technical Education consortium (NASDCTEc) has been working for nearly a year on a new brand for CTE. Mark Williams, our new board member from NASDCTEc, introduced the new brand during the Call to Action session in Kansas City. SkillsUSA has been helping on the communications advisory committee (Tom Holdsworth was recently a co-presenter with the president of the PR firm that developed the brand) and the state directors’ website has now been updated. The slogan is CTE: Learning that Works for America. Presentations, talking points and other supporting materials for the initiative can be found at www.careertech.org under the tab “resources.”
- The Association of Career and Technical Education released a paper on how career and technical education student organizations (CTSOs) expand career readiness for students. The July 6 ACTE news release says: ”National dialogue has escalated around the concepts of college and career readiness, but most of the focus has been on academic skills alone. Th[is] paper . . . concentrates on how elements of the CTE system support students’ academic, technical and employability skill development.” Among the bullet points: “Students who participate in CTSOs demonstrate higher levels of academic engagement and motivation, civic engagement, career self-efficacy, and employability skills than other students, and the more students participate in CTSO activities, the better the results.” The paper is available at: www.acteonline.org/uploadedFiles/Publications_and_Online_Media/files/CTSO_Career_Readiness.pdf. We’re pleased that the photo right up top is from the SkillsUSA conference this year.
- Planning is already under way for the 2012 SkillsUSA National Leadership and Skills Conference. We held our post-conference meeting on the 19th and we’re pulling together the top-ten list for improvements. On the 21st, staff was in Richmond, Va. to meet with the design team for TeamWorks to create the state association-level contest and our championships director is pulling together all the information and data he’ll need to take to the state association directors at their meeting in August to determine official and demonstration contests for 2012.
- And, finally, here’s a story from Springfield, Mo. about two Ozarks Technical Community College culinary students who were invited to cook for Sheryl Crow and her band along with her private chef just because they’d been in the SkillsUSA Championships. I just think that’s kind of neat. To view the story, go to www.news-leader.com/article/20110715/NEWS04/107150363/Students-OTC-cook-Crow-band?odyssey=tab|topnews|text|FRONTPAGE.
A sample press release has been added to SkillsUSA’s advocacy site. It’s a template to be used by state association directors, instructors, parents and others to help get the word out to the media when they return from conference about the students who competed or participated in some other way (i.e., as a delegate, Courtesy Corps member, etc.) during the National Leadership and Skills Conference. The letter can be sent to five media outlets at a time.
The site can be reached by going to http://capwiz.com/skillsusa/home/
Please take advantage of and spread the word about this valuable tool.