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Executive Director’s Report: April 15, 2014

April 15th, 2014

Recent Board of Directors’ Meeting
The Board of Directors’ meeting in Nashville, Tennessee, March 12-13, went very well. A big thank you goes to Board President James King and Tennessee State Association Director Chelle Travis for their wonderful hospitality, great meals, transportation and meeting space at the Tennessee Colleges of Applied Technology-Nashville (TCAT).

We were very pleased that so many dignitaries from Tennessee state government and education attended the board kick-off dinner. Nissan sponsored the dinner and attendees included Nissan Technical Training Manager Kevin Smith; Chris Tesmer, IRWIN Industrial Tools; Chancellor John Morgan, Vice Chancellor James King, Carol Puryear and Lynn Goodman from the Tennessee Board of Regents (TBR); TBR Board Members Danni Varlan and Emily Reynolds; SkillsUSA National Officers (past and present) Tony Hamblin, Jeremy Ballentine and Gildor Simplice; Representative Harry Brooks (House Education Committee Chair) and Senator Jim Tracy (Senate Education Committee Chair); Tennessee State Association Directors Brandon Hudson (high school division) and Chelle Travis (college/postsecondary division); TCAT Nashville Director Mark Lenz; and, Dr. Chip Harris from Tennessee State University’s Center for Career and Technical Education.

Modex Show
On March 18-19, I attended the Modex Show at the Georgia World Congress Center in Atlanta. I was asked by the Materials Handling Institute (MHI) to speak during the career and technical education track of the Modex Show. I provided a keynote presentation on the future skilled workforce and how SkillsUSA is a partial solution to the skills gap being experienced by this industry and many others. The show focused on transportation, distribution and logistics occupations. Other speakers were from both the companies that distribute goods (Target, Walmart, Staples, etc.) and those that build the automated equipment to move goods from manufacturing to warehousing to distribution. The entire show floor was an array of automated warehousing and distribution systems, and it demonstrated how high tech this industry has become. My track included several hundred students and teachers who were involved in the transportation, distribution and logistics education cluster.

SkillsUSA Foundation, Inc. Meeting
The SkillsUSA Foundation met in Louisville, March 25-26, and Dave Worden, Carol Lowery, Kelly Persons and I attended. The meeting was hosted by Snap-on Incorporated and Challenger Lifts. Special thanks to long-time Snap-on friends, Alicia Smales and Greg Rintala who filled in for Alicia during this meeting.

After a full-day meeting on Tuesday, March 25th, Foundation members reconvened on Tuesday, March 26th to walk the exhibit floor at the Kentucky Exposition Center (KEC) and help our Business Partnerships and Development (BPD) team kick off the new, volunteer-led, SkillsUSA-Louisville Advisory Council. The Council is made up of a core group of local business, industry and education leaders from Kentucky and Indiana who will help steward the growing partnership between Louisville and SkillsUSA. The purpose of the Council is to help raise local funding, build awareness and secure in-kind materials and volunteers for the 51st – 56th annual National Leadership and Skills Conferences (NLSC) to be held in Louisville.

In addition, Tim, Dave and Kelly toured the Sullivan College of Technology and Design and met with Michael Covington, HVACR Technology Department chair. Three representatives from Sullivan College joined us during the Circle of Champions Breakfast in January and were excited to talk further about how Sullivan instructors, alumni and students might support NLSC as volunteer judges and technical committee members.

More Travel
From Louisville, I flew to Rhode Island to participate and speak at the SkillsUSA Rhode Island State Leadership and Skills Conference Awards Ceremony. Josh Klemp reported a record number of more than 1,800 students, educators and parents attending. And, there were some very special guests in attendance. Rhode Island Governor Lincoln Chafee, State Education Board Chair Eva Mancuso and Deputy Education Commissioner David Talbott all spoke to the group and all were very supportive of the SkillsUSA program in Rhode Island. I was privileged to spend time with all three of them and with State CTE Director Vanessa Cooley. It was also great to see several alumni assisting with the event. Gianna Velino (Region I vice president, 2009-10) had a key role in producing the event and Sheila Vasquez (Region I vice president, 2005-06) delivered the keynote. As a national officer and a culinary student, Sheila had received a full tuition scholarship to Johnson & Wales University where she earned her BS degree. She just completed law school at Florida A&M University and will begin work within the next few weeks as prosecuting attorney in Miami-Dade County. She attributes her success to the love of service she acquired through SkillsUSA. With more than 6,000 members, SkillsUSA is the largest student organization in Rhode Island. Congratulations to State Association Director Josh Klemp and his team for an outstanding celebration for our students in Rhode Island.

We have also received word of top-level government officials attending other state conferences. The Governor will be attending the Illinois conference and the State Superintendent of Public Instruction will be attending the California conference.

On Thursday, March 27, I drove to Boston to meet with the SkillsUSA Massachusetts Board of Directors to assist them with strategic planning and financial strategy.

And, on Friday, March 28, Massachusetts State Association Director Karen Ward arranged visits for me and two executives from Dassault Systems to see two of her local SkillsUSA chapters using best practice examples of employability skills integration into STEM education classrooms. The experience provided a good snapshot into how our CTE schools teach STEM and integrate life skills training into the school day through SkillsUSA curriculum and chapter activities. More on these visits next time.

WorldSkills Americas Competition
The WorldSkills Americas Competition concluded on April 5 and the U.S. team has returned from Bogotá, Colombia with two silver medals and a “Best in Nation.” Jake Wozniak (N.Y.) won a silver medal in cabinetmaking and Mike Mullen (Calif.) won a Silver medal in automobile technology and also earned a “Best in Nation” award. There are some great photos on our website at: www.skillsusa.org/compete/worldskillsamerica.shtml.

Highlights

  • On March 15, Kelly Horton and Carol Lowery attended a STEM conference hosted by Universal Technical Institute (UTI) in California. The objectives of the conference were to showcase STEM in automotive and diesel curriculums and to illustrate to teachers how to become intentional about marketing their CTE program as an integrated STEM classroom. Teachers from California, Montana, Colorado, Utah and Wyoming attended.
  • UTI will be hosting an “invitation only” event for teachers from across the country at NLSC with the same objectives as above. Plus, SkillsUSA facilitators will illustrate how to integrate SkillsUSA into their CTE classroom using the STEM model showcased in the workshop.
  • Christen Battaglia was in Washington, D.C. on March 18, meeting with HP LIFE (Hewlett Packard) and the National Association for Community College Entrepreneurship (NACCE). HP LIFE gives entrepreneurs the skills and IT knowledge they need to manage, build and grow successful small businesses.
  • The 2014-15 school year will feature two distinctly separate Membership Kits. One kit will be specific to high school needs and will include resources that a teacher working in a traditional 9th -12th grade environment or a career center will find useful. And, a college/postsecondary kit is being created in direct response to the action plans that were developed by the College/Postsecondary Task Force this past fall. This kit will contain resources and materials that are unique to the nature of a technical or community college. We anticipate that by working to better meet the needs of these two customer markets, they in turn will be able to reach, recruit and engage more members in their chapters.
  • During the recent board of directors meeting in Nashville, Tenn. the board voted to approve the SkillsUSA Middle School Constitution. This move allows the national staff to begin to structure and organize the middle school chapters that are already in existence throughout the nation. Currently, 10 states are serving the middle school market, and this latest advancement will allow the formalization of chapters and the ability for national staff to quantify and serve this membership. Resources and materials for this market will be developed as funding allows.

That’s it for now. Thanks for all you do for the great students and teachers we serve.

Alumni Night Out During NLSC

April 12th, 2014

The national Alumni Coordinating Committee cordially invites college/postsecondary NLSC participants to enjoy a casual night out with alumni members. Join us and see that being an alumni member has fun benefits! Come to PowerPlay Entertainment Center on Thursday, June 26 at 7 p.m. in Shawnee, Kan. This is an 80,000 square foot state-of-the-art fun center with something for everyone. Purchase any dollar amount on your “PowerCard” depending upon your choice of activities. The PowerCard is sold on site. Transportation will not be provided. The address is PowerPlay South, 13110 W. 62nd Terr., Shawnee, KS 66216.

Executive Director’s Report: April 1, 2014

April 1st, 2014

Connecting STEM, Manufacturing and Technician Service
On March 7, I spent the day with our good friends at STEMconnector in Washington DC. The day-long meeting was held at KPMG, just blocks from The White House. STEMconnector continues to gain momentum and build powerful connections with top leaders from business, government and education. Just two days prior, the organization held an event for Women in STEM at the U.S. Capitol, and it was attended by 67 Congressmen, Congresswomen and Senators. Edie Fraser, STEMconnector CEO, absolutely loves SkillsUSA, and she made sure I had a speaking opportunity and was able to inform the 200-member organization about SkillsUSA. We also agreed to host a meeting of STEMconnector at the 2015 NLSC. STEMconnector has published a book “Top 100 CEOs in STEM” and has now published the “Top 100 Women in STEM.” It is a very young organization, but it has become very powerful within corporate America in a short period of time. I am excited that SkillsUSA is a partner, and we are in the middle of the conversation.

Another result of the meetings with STEMconnector has been a connection with their “Life Skills Committee.” Al Bundshaft from Dassault Systems (USA headquarters in Waltham, Massachusetts) leads this committee, and they are seeking best practices in integrating life skills (what we call employability skills) into STEM education classrooms. Al and I connected and the Dassault team, met with Karen Ward, state association director from Massachusetts and me, and we visited SkillsUSA Chapters last week in the Boston area. Our PDP and leadership program is heavily integrated in these schools, and I know they came away with a solid knowledge of how our program and curriculum fits the bill as one of the best practices they were searching for.

On March 8, National High School Vice President Laura Gouillon from California joined me in Peoria, Illinois for a whirlwind round of presentations to a variety of manufacturing and community groups. SkillsUSA Foundation member and former Board president Cameron Ferguson of Caterpillar arranged for the visit, and it was a great opportunity to inform a very diverse group of organizations about SkillsUSA. On Sunday, Laura and I spoke to the Osher Institute of Lifelong Learning (OLLI) at a gathering at Bradley University. OLLI is made up of retired executives from area business and industry, and community organizations are very supportive of the group. I provided a 20-minute overview of SkillsUSA from a national perspective, and Laura delivered an incredible presentation about her experience in “SkillsUSA, STEM and CTE.” Laura used powerful examples of how her academics have been enhanced through real-world learning and how SkillsUSA has helped her grow to the point where she now has aspirations of becoming an electrical engineer. She has applied to several top universities and has already been accepted at USC with a full-tuition scholarship. She is a great example of a SkillsUSA leader and a wonderful role model for youth.

On Monday, we had a full day with several groups at CAT. We spoke first with the global dealer support group, providing some of the same information from the previous day’s presentation. We then had a great meeting with all the CAT volunteers from the Peoria corporate offices who support SkillsUSA at the national and state levels. Our next stop was at the CAT Visitors Center where we spoke to the Specialized Manufacturing Group and several area school administrators and teachers, including the Chairman of the Peoria District 150 School Board. This was a 90-minute presentation with several questions and lots of interaction. We also had the advisor and several student leaders from our college chapter at Illinois Central College participate in the meetings. Following lunch, we traveled to another CAT facility and had a one-on-one conversation with Gwenne Henricks, CAT’s Vice President of Product Development and Global Technology. Gwenne is also CAT’s Chief Technology Officer and an electrical engineer, so she and Laura had a great conversation.

We then traveled to Illinois Central College in East Peoria where we met the SkillsUSA chapter officers and toured the campus, including the CAT “Think Big” dealer technician training program. It’s always great to see our students in action, especially when one of our key partners is supporting the school in a “Big” way. And, finally, Cameron made sure that Laura had a chance to experience the “Big Iron” as we ended our visit at the CAT equipment demonstration and training center. Laura got to see and climb aboard some of CAT’s large trucks and loaders. She was very excited to get an up close and personal view of what heavy equipment looks like. What a thrill for any teenager! You can see some of the photos of this experience on our Facebook page at: https://www.facebook.com/media/set/?set=a.10153892007000591.1073741901.22208255590&type=1.

A BIG thank you goes out to Cameron Ferguson and the CAT team for such a great opportunity and experience for both one of our student leaders and for me personally!

Applying Skills Internationally in Pursuit of Access to Clean Water
The Business Partnerships and Development office is working on a project for SkillsUSA to collaborate with the World Plumbing Council to field a multi-disciplined team of three students (plumbers and engineers under the age of 26) to compete at the Water Innovation Challenge in Singapore, June 3 – 5, 2014. The theme of this pilot competition sponsored by WorldSkills Foundation is “new water–ways in which to create and control water supplies in specific international community environments.”

Teams will participate in a series of hands-on design challenges and practical tasks. The competition will take place over three days as the teams develop a series of real and innovative solutions for emerging water and sanitation problems in two developing countries: Nepal and Bangladesh.

The challenge’s impact on developing countries looks promising. Design toolkits created by winning teams during the competition will be made available to non-governmental organizations (NGOs) and international development organizations to support innovative individual plumbing and sanitation development projects around the world.

 

We look forward to keeping you informed as SkillsUSA college/postsecondary students are confirmed and prepare for the challenge.

Record-setting Membership Year
SkillsUSA is enjoying a record-setting membership year with 309,590 members to date. This number represents the highest level of paid membership in the organization’s history as well as the largest growth in membership since school year 2007-2008. A great deal of work has been completed over the past several years by the entire staff, and the organization as a whole that has lead to this substantial increase in membership over previous years. We believe this record-setting membership year can be attributed to working hard to understand our customers and meet their needs. We have provided a new and improved membership kit, a new hotline dedicated to answer membership questions, membership registration site enhancements, new educational resources, state association director workshops and new advisor toolkits. The following chart shows members served since 2005:

Membership Chart

 

College/Postsecondary Reach on the Rise
The College/Postsecondary Task Force met last November and the action plans developed at that time are now being put into motion. SkillsUSA’s new business partner, CBC, is organizing, filming and producing a video and poster series that will help to raise awareness in the college/postsecondary target market. The theme of the series is how SkillsUSA has been instrumental in preparing members to get jobs, a better job or to make more money. The video production will take place in Nashville, Tennessee the first week of May. Alumni members from the Tennessee college/postsecondary division have stepped up to participate. Several business partners will also be lending their voices to the cause and will appear on camera in support of hiring SkillsUSA members. Special thanks go to CBC for sharing their talents and expertise and to James King, SkillsUSA Board President and Vice Chancellor for the Tennessee Colleges of Applied Technology (TCAT) and Chelle Travis, SkillsUSA Tennessee college/postsecondary State Director, for committing their time and energies to this project.

Highlights

  • Air Products has agreed to sponsor the 100% Advisor Session during conference.
  • The updated What is SkillsUSA? video, has been completed and is being duplicated. It will be a sales item.
  • Niki Clausen and Heidi Walsh recently returned from Kansas City where they met with the national officers to practice for the NLSC.

That’s it for now. Thanks for all you do for the great students and teachers we serve.

Executive Director’s Report: March 1, 2014

March 1st, 2014

SkillsUSA Week and CTE Month
During SkillsUSA Week 2014 and National CTE Month, we received several uplifting stories from our chapters about activities they were conducting as a part of the celebration. The following link shows a great tweet from our Cypress Bay Chapter in Florida and how they decorated their school for SkillsUSA Week: http://bit.ly/1cwcz9U. This link shows the state association’s visit with Florida Governor Rick Scott for a proclamation signing: http://on.fb.me/1eQcsMg. And, Ohio’s students met with the Governor and the Superintendent of Education to highlight SkillsUSA week. Our chapters do a great job of spreading the good word about SkillsUSA in their states and local communities, and we are very proud to see the great student-driven activities nationwide.

New CTSO Website
As we celebrate the final week of CTE Month across the nation, we are pleased to announce the rollout of an exciting new website.  This site was created in cooperation with all the national Career and Technical Student Organizations (CTSOs) through the National Coordinating Council for Career and Technical Student Organizations (NCC-CTSO) and our affiliate organizations: The Association for Career and Technical Education (ACTE), National Association of State Directors of Career and Technical Education Consortium (NASDCTEc), the National Association of Secondary School Principals (NASSP) and the Office of Career, Technical and Adult Education (OCTAE) at the U.S. Department of Education.

The website links to all CTSOs and affiliate organizations, provides the latest CTE news feed, links to our social networks and provides several data points that support the case for CTSOs as a key component of high quality Career and Technical Education.  One of the most dynamic features of the website appears under the “Advocate” header. This link provides CTSO profiles for every state and shows the number of CTSO members in each legislative district for every state.  This is a great tool for state legislative visits and for making the case for CTE at the local, state and federal levels.

We hope you will find this site useful not only an advocacy tool, but also as a marketing and branding tool. The process to develop this website was done with an incredible cooperative spirit amongst all the CTSOs and affiliate organizations.  It offers another way to celebrate the goodness of CTE!  Visit the site at: www.ctsos.org.

U.S. Department of Education Discussions

Daria Ferdine, national high school treasurer from New Jersey, participated in a CTSO Student Voices discussion with the U.S. Secretary of Education Arne Duncan and Assistant Secretary for Office of Career, Technical and Adult Education (formerly the Office of Vocational and Adult Education) and Brenda Dann-Messier on Tuesday afternoon, February 18th. And, she was also one of four students who made a presentation during a U.S. Department of Education internal briefing entitled “Reflect, Transform, Lead: Preparing Students for College, Career and Citizenship.” Here is a photo taken with Secretary Duncan:

Sec. of Ed. Arne Duncan and Daria Ferdine
Sec. of Ed. Arne Duncan and Daria Ferdine.


U.S. News and World Report

A great Op-Ed article was picked up by U.S. News and World Report, written by our great friend and former board member from Caterpillar, Mary Bell. Mary also was just named as one of the top women in manufacturing, receiving a STEP award (Science, Technology, Engineering and Production) from NAM/The Manufacturing Institute. The article entitled, “To Close the Skills Gap in Manufacturing, Close the Gender Gap,” can be seen here.

Educated and Skilled to Lead America Video Competition Winner Announcement
This past fall, chapters from around the country submitted their entries for the Educated and Skilled to Lead America Video Competition (based on this year’s SkillsUSA theme). Chapters were challenged to create a video that showcased how they are becoming educated (what does their classroom or lab look like/what are they learning?) and skilled (what are their skills and how do they apply them). More than 25 entries were received and congratulations go to the winners — Sydney Martin and Krystal Smoger of St. Clair TEC in Marysville, Mich. where Ms. Keely Baribeau serves as the advisor. The honorable mention was submitted by Alexia Tignor of Franklin Technology Center in Joplin, Mo. where Ms. Deonna Anderson serves as the advisor.

You can watch both in the playlist below:

WorldSkills Americas Competition

SkillsUSA is sending two students to compete in the WorldSkills Americas Competition in Bogota Columbia, April 1-6, 2014. The students are Jacob Wozniak, Cabinetmaking, from Springville, N.Y. and Michael Mullen, Auto Service Technology, from San Luis Obispo, Calif. The WorldSkills Americas competition serves as a good benchmark for the next WorldSkills Competition to be held in Sao Paulo, Brazil in August, 2015.



2014 Regional Advisors of the Year
The regional Advisors of the Year have been chosen. Congratulations go to:

  • Ellen Coughlin, DCMO BOCES — Chenango Area Campus, New York, Region 1;
  • James Dinsmoor, Rockdale Career Academy, Georgia, Region 2;
  • Tobin Prinsen, Apollo Career Center, Ohio, Region 3;
  • Mark Sponaugle, Carthage Technical Center, Missouri, Region 4;
  • James Adamson, Central Kitsap High School, Washington, Region 5.

Highlights

  • Niki Clausen conducted a Chapter Management Institute (CMI) for 30 teacher advisors in New York City on February 3. The CMI was held in conjunction with their Career and Technical Education Summit. In addition to the CMI training, they also participated in a CTE Policy Panel discussion which included Brenda Dann-Messier, the assistant secretary of education for career, technical and adult education.
  • The national officer planning meeting in Kansas City will be held the last weekend of March.
  • Work is moving forward on the FY15 membership kit to contain a separate resource tailored specifically for college/postsecondary membership.
  • Kelly Horton is working with Ohio state association director, Mike Cowles, on a contract to serve youth in alternative education pathways who are required to be in a CTSO.
  • I’m very happy to announce that our great long-time friend, Snap-on Incorporated, has committed to a $100,000 grant for SkillsUSA in 2014. Alicia Smales, member of the SkillsUSA Foundation, contacted us on Monday with the great news. A BIG thank you to Alicia and the entire Snap-on team for their continued support. Snap-on Incorporated has been a national partner for nearly three decades. We are also very appreciative of the support they provide to our regional and state winners in a variety of competitions. Snap-on provides nearly $300,000 in donations of tools and equipment to our students and teachers annually.
  • I’m also happy to announce that another great friend, Air Products, recently contributed $52,500, giving them a total of $102,500 contributed to SkillsUSA so far this year!
  • SkillsUSA will be raffling off a Dyna Street Bob Motorcycle at the 2014 National Conference Awards Ceremony, Friday, June 27, in Kansas City. This motorcycle is made possible thanks to a generous donation by Harley-Davidson Motor Co., Inc.
  • We’re seeing some exciting new designs for the SkillsUSA website. The home page looks great, and work continues on interior pages. Web manager, Craig Moore, says technical implementation of www.skillsusa.org begins February 25.
  • Tom Kercheval, our audiovisual technology manager, just put the finishing touches on an updated “What is SkillsUSA?” video, reflecting input from the recent meeting of state association director officers.
  • The Spring issue of SkillsUSA Champions has been mailed, and the digital publication is online at: www.skillsusa.org/champions/spring14.shtml. Focus is on our student leaders, new training events, and successful alumni and SkillsUSA student competitors involved in STEM education.
  • Stratton Publishing & Marketing Inc./Stratton Research in Alexandria, Va., will be sending a questionnaire to a random sampling of approximately 1,500 advisors and students as part of a SkillsUSA’s strategic communications audit. The end goal: timely, high-quality and valuable content that better aligns with student and advisor needs. Those who participate will have the opportunity to win an iPad mini.
  • The following video was produced by Jefferson County (Ky.) Public Schools showing highlights of the January 16th Breakfast of Champions kick-off event in Louisville:

 

  • And, as you know, SkillsUSA turns 50 in 2015. The upcoming 50th conference in Kansas City marks the beginning of a year-long celebration, culminating with the 51st National Leadership and Skills Conference in Louisville, Ky. Plans are underway for the celebration to include the development of 50th anniversary logos; a 50th anniversary pin and T-shirt; a special celebration at the National Leadership Center and more. 

That’s it for now. Thanks for all you do for the great students and teachers we serve.

Executive Director’s Report: February 1, 2014

February 1st, 2014

The 14th Annual Strategic Planning Session
Staff broke into teams and analyzed data from the field and brainstormed solutions. As a result, we have a draft FY15 Strategic Plan in place. New areas of focus include strategic membership focus, building state leader capacity, focus on SkillsUSA as a skills gap solution and a connector to STEM education and SkillsUSA’s 50th Anniversary celebration. The organization’s work will center around nine macro objectives that rise to the board-mandated areas of focus and are inclusive of the new areas listed above. We took the draft plan to the State Directors’ Association Executive Council Meeting in Sarasota, Florida on January 29. Following state director input and staff review, we will develop the budget for FY15 and bring the plan and budget to the board for review and approval in March.

Meeting of National Coordinating Council
I recently attended the bi-monthly meeting of the National Coordinating Council for Career and Technical Student Organizations (NCC-CTSO). Several very important reports were given.

The U.S. Department of Education has released a new Employability Skills Framework and made a presentation to the career and technical student organizations (CTSOs) regarding the content and dissemination strategy. We are very pleased that our employability skills curricula and assessments are in direct alignment with the new framework. The framework is also cross-walked to the Common Core Standards and Common Core Career Technical Standards.You can view the employability skills framework at: http://CTE.ed.gov/employabilityskills/.

ACTE and state CTE directors also announced good news regarding federal funding for CTE. An omnibus bill was released Monday and $53 million was reinstated to the Perkins legislation. This is only $5 million short of the funding level prior to sequestration. SkillsUSA and the other CTSOs were commended for the advocacy work to make this funding reinstatement possible. And, thanks to board and foundation members who accompanied our students on Capitol Hill last September, for their role in this effort.

ACTE announced efforts to position CTE as key to STEM education. Again, this aligns perfectly with our strategy to position SkillsUSA in the same manner. And, we look forward to working with ACTE and other CTE associations in moving the STEM/CTE agenda forward.

There are also other advocacy opportunities on the horizon. On February 18, we will be sending a national student officer to Washington, D.C. to meet with Secretary of Education Arne Duncan and Assistant Secretary Brenda Dann-Messier. This will be a listening session called “Youth Voices” to gather student opinion on the U.S. Department of Education’s goals. And, last week, more than 50 students and advisors from Ohio visited the U.S. Department of Education and provided their input to the new employability skills framework and other department initiatives.

And, finally, a letter has been sent to President Obama and signed by each CTSO national president, requesting an appointment during CTE Month in February. This proposed meeting will allow our student leaders to discuss the importance of CTE and the technical and academic knowledge they are gaining in their training programs, as well as the life skills gained through their student leadership organizations. We are hopeful this meeting will occur. We will also be announcing SkillsUSA Week during the second week of February (9th-15th).

Highlights

  • On Monday, January 13, select staff had a good meeting with Jennifer McNelly and her staff from The Manufacturing Institute. We are working together on digital manufacturing badges for SkillsUSA students’ electronic portfolios, on a “Youth Voices” campaign for manufacturing and participation in NAM’s Dream It, Do It program and for involvement in Manufacturing Day next October.
  • Moving forward with SkillsUSA’s strategic communications audit and with the help of Stratton Publishing and Marketing Inc., SkillsUSA conducted two focus groups on Jan. 20, with the visiting state officers and their advisors from Ohio. Focus group feedback will form the basis for the next step – a questionnaire to be sent to a sampling of students and teachers. The end goal is to have timely, high-quality and valuable content for our SkillsUSA members that better aligns with student and advisor needs.
  • In an effort to meet the needs of college/postsecondary members, a college/postsecondary task force meeting was held last November in which state directors, instructors and students from five states participated. As a follow-up to the task force meeting, a separate meeting was recently held with Tennessee college/postsecondary state director, Chelle Travis. Many items from the task force meeting were fine-tuned, and an outline was developed to produce a separate college/postsecondary membership kit.
  • SkillsUSA held a Common Core Task Force meeting on January 20-22 in the Washington-Dulles area. State directors, teachers, teacher educators and CTE state directors from Georgia, Massachusetts, Missouri, Nebraska and Rhode Island joined national staff to create a set of objectives that will lead students to become proficient in 21st Century employability skills. These objectives will also be aligned with the Common Core State Standards. 

That’s it for now. Thanks for all you do for the great students and teachers we serve.

Highlights

March 31st, 2012
  • We can hit the membership gong! We have surpassed last year’s membership total. As of yesterday, membership is 302,720. That’s 1,337 ahead of last year and some memberships are still coming into the office. Twenty-six state associations have now exceeded last year’s totals. The most recent is Wisconsin Postsecondary Division, Dale Drees, state association director.
  • The Louisiana Community and Technical College System (CTCS) has appointed a state association director, Jawan Ross, and is moving forward to reinstitute the SkillsUSA Louisiana College/Postsecondary Association. The association has been dormant for a year. Jawan was here in the national office on March 16 for some condensed and intense state director training. SkillsUSA welcomes Louisiana postsecondary back, and we’re pleased to hear the LCTCS director is talking about growing the association next year.
  • State conferences are underway. The SkillsUSA Georgia conference was a webcast over two days. Representative Jim Langevin, co-chair of the CTE Caucus spoke during the Rhode Island conference. Among his remarks to the students: “SkillsUSA students are the future innovators and job creators for our country.” That’s a nice message to carry. Staff will be visiting 20 state spring conferences.
  • On March 5, Bob Daly, senior vice president of Toyota Motor Sales, USA, Inc. stopped by the national office for a visit and to discuss opportunities to grow our partnership. Bob is also looking into ways Toyota and Toyota dealers can help support the CTSOs in California.
  • On March 6, I was part of a panel discussion during the ACTE Policy and Planning Seminar in Washington. The topic was Measuring Career Readiness Skills: Existing Practice, New Developments and the Challenges That Remain. The concern is finding or developing assessments that are more “career ready” inclusive. Of course, I was able to say during my remarks that SkillsUSA has been teaching and assessing employability skills since 1965 and I spoke about the Skill Connect Assessments and the Professional Development Program. My presentation was well received. Johan Uvin, deputy assistant secretary of OVAE gave a presentation entitled “Perkins Act Preview: Obama Administration.” Uvin said the administration wants to “further improve CTE.” The focus seems to still be on improving postsecondary degree attainment with “at least one year of postsecondary education.” He went on to say OVAE has developed a blueprint for reform, but hasn’t released it yet and that the administration has chosen 2013 for Perkins reauthorization. There will be three major statutory reforms: strengthen alignment of high schools, postsecondary and employers; better accountability systems; and, competitive funding to promote innovation and state reform. Questions from the audience were direct and tough on all three areas, particularly on the competitive funding and Uvin’s assertion that CTE didn’t have data to back up its claims of success.
  • I was the keynote speaker at J. Sargeant Reynolds Community College/Caper Educator Institute’s “Education Challenge: Career and College Readiness” forum in Henrico, Virginia on March 14. My topic was “Schools Excel Through Student Leadership: Encourage, Promote and Prepare Student Leaders.” There were 210 administrators in attendance, and there was discussion about what it means to be career and college ready. I guess the speech went over well. I gave away all of my business cards.
  • We secured a Google Grant for advertising on the Google website. When certain keywords are searched, our ads will appear at the top and in the column on the right of the page. The ads started running on a March 13, and by March 14, SkillsUSA had already received 40,000 impressions.
  • And, I attended two outstanding state conferences in the past two weeks – Texas high school and Arizona.  More details on these and others next time.

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