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Looking Back on a Great Conference

July 15th, 2010

I recently received a copy of an e-mail sent by a parent who attended conference for the first time this year. Here’s part of what she said: “Thank you for all that you do for our kids. I went to Nationals this year as the parent of one of the competitors. I was green as I began my week. Granted, our school coordinator filled us in on what to expect before we left, but I wasn’t prepared for the incredible week I had. Words cannot begin to express how grateful I am to everyone involved who made the week in Kansas City the incredible experience it was. The kindness, graciousness, helpfulness and general good spirit of all involved went beyond my wildest dreams.”

I’ve heard from many more people, both during conference and since, and the compliments are high. Teachers are excited and so were business partners. Many sponsors told me that they “want to do even more for SkillsUSA.” Most of all, the students (and parents) were excited and that’s what makes all the work worthwhile.

Here are just a few things to reflect upon and some new figures:

  • This was our largest conference and the largest SkillsUSA Championships in history with 96 contests and almost exactly 5,600 competitors.
  • Nearly 300 VIPs came to visit. The downtown airport was a busy place with corporate jets flying in and out.
  • Deputy Assistant Secretary Glenn Cummings was the first member of the Obama administration to attend our national conference. He told me on site, as well as in subsequent correspondence, how impressed he is with what SkillsUSA is doing for students and CTE.
  • This was the year we received our largest corporate pledge for $10 million over a five-year period and the first-ever vehicle donation to the national organization.
  • Virtually all of the Youth Development Foundation members made substantial contributions. So much so that I hesitate to start listing them for fear of leaving someone out.
  • And, we have new people joining the board of directors. Gerald Tylka is now representing Region 1, James King Region 2, Brent Kindred Region 3, Dave Milliken Region 5 and, Milt Ericksen joins representing NASDCTEc. I recently received word from Cameron Ferguson that Chris Arvin, dean of Caterpillar University, will be stepping into his position on the board. We’ll be doing some board training and orientation in August to get everyone up to speed.

Speaking of some new numbers to share: it seems as though any time I turned on the television or picked up a paper in Kansas City, there was something about SkillsUSA. It wasn’t just my imagination. The media report lists 65 stories from June 2 to June 26 including sweeps of all four national broadcast affiliates. Our Vocus clippings from June 19 to July 8 list 842 stories nationwide, and the calls from reporters are still coming in.

During the 2009 national conference in cooperation with School Video News (SVN) we started doing live streaming Web casts from the opening ceremony and from the awards ceremony. Given that it was a last-minute arrangement last year, we were pleased with the numbers of 3,047 computers tuned in for the opening and 4,846 for the awards. The numbers and responses from members and families seemed good enough to try it again this year. John Churchman of SVN just sent us this year’s numbers. The opening ceremony was viewed in 5,200 households. With the industry average of 1.5 people watching, that’s 7,800 viewers. How about the awards ceremony? That was 34,230 households or 51,345 viewers, and, they were watching in every state and 28 countries and territories. I believe we have a hit show.

Highlights

July 15th, 2010
  • The week before conference I attended a National Journal Policy Summit on the changing demographics of a new generation at the Newseum in Washington, D.C. The underwriter was the Society for Human Resource Management and attendance was by invitation only. The focus was on how the current generation entering the work force will be the most diverse in our history, and the question was how the change in demographics will affect higher education and the labor force. We were told our remarks were on the record, and I was the only person there talking about CTE as part of the solution. I received two follow-up calls from attendees asking for more information, and that was even before I got to conference.
  • At the end of June, we received news that three SkillsUSA projects had received Awards of Excellence in the annual APEX program. APEX awards are based on excellence in graphic design, editorial content and the success of the entries in achieving overall communications effectiveness and excellence. SkillsUSA’s communications are in the same league as those of many national associations, major corporations and communications firms. (Other winners include Time Inc., Ford Motor Co., FedEx Express, Walt Disney Co. and Toyota Motor Sales, USA, Inc.). Our staff won recognition in these categories: Electronic and Video Publications/Education and Training: Advisor’s Success Kit (ASK) – Tools for SkillsUSA Chapter Management, by Ann Schreiber; — Electronic and Video Publications/Social Media: SkillsUSA’s Facebook Page, by Craig Moore; and, Magazines and Journals/Print: SkillsUSA Champions, by Tom Hall and staff. (Our magazine has won an Award of Excellence for seven consecutive years.)

Win a Trip for Two or $25,000

July 15th, 2010

Team up with State Farm® and Major League Baseball (MLB®) to support SkillsUSA, and you could win a trip for two to the 2010 MLB® World Series®! Simply pick SkillsUSA, play the Go To Bat game online and swing for the fences. The more home runs you hit, the more entries* you’ll get in the weekly drawing.

If your name is drawn, you win a trip for two to games #3 and #4 of the 2010 MLB® World Series® and SkillsUSA will receive $100 for every home run hit by a player in the MLB® that week.** At the end of the season, the charity with the most total entries will be awarded $25,000.

Just go to www.skillsusa.org/students/statefarmbat.shtml. Click on the button, scroll down and sign in (be sure to choose education and SkillsUSA in the category box), sign-in and read the instructions.

*up to 10 entries
** up to $25,000

Share Your Creative Ideas for Alumni

July 15th, 2010

SkillsUSA has nearly 10 million former SkillsUSA members, and we are currently seeking new ways for those with a passion for the program to stay involved in future activities at the local, state and national levels. Many states have effective alumni programs tied to their fall leadership or spring state conference activities. Some local chapters have found useful ways to involve alumni in their programs.

If you have success stories, suggestions, or know of effective alumni engagement activities at local schools within your state, please share this information with us. We are conducting informal research and gathering ideas as we plan for FY11. You may also send ideas to Niki Clausen at nclausen@skillsusa.org or contact any committee member by e-mail using the links on the following Web page: www.skillsusa.org/supporters/alumnicoord.shtml.

2010-11 Board of Directors

July 15th, 2010
  • President – Russ Hoffbauer, State Farm Insurance Companies
  • Vice President and ACTE Liaison – John Gaal, Carpenters’ District Council of Greater St. Louis
  • Secretary and Region II Representative – James King, Tennessee Board of Regents
  • Region I Representative – Gerald Tylka, Pennsylvania Department of Education
  • Region III Representative – Brent Kindred, Wisconsin Department of Public Instruction
  • Region IV Representative – Marlys Bucher, Minnesota Department of Children, Family & Learning, Secondary Vocational Education
  • Region V Representative – Dave Milliken, Utah State Office of Education
  • Chair of the State Directors’ Association – Curtis Barnett, Utah Association of SkillsUSA
  • NASDCTEc Liaison – Milt Ericksen, Arizona Department of Education
  • College/Postsecondary Representative – Kathryn Jo Mannes, American Association of Community Colleges
  • Business & Industry Representative and Youth Development Foundation Committee Chairman – Greg Rintala, Snap-on Industrial
  • Business & Industry Representative – Nick Morrisroe, IRWIN Industrial Tools
  • Business & Industry Representative – Chris Arvin, Caterpillar University
  • Business & Industry Representative – Scott Plemmons, Lowe’s Companies, Inc.
  • Business & Industry Representative – Joe Pietrantonio, Air Products

2010-11 Alumni Coordinating Committee

July 15th, 2010

Following the recent election, the 2010-11 Alumni Coordinating Committee has been announced:

Executive Chair: George Laubmeier, Wisc.
Executive Secretary: Alicia Brown, Colo.
Region 1 Representative: Kristen Smith, R.I.
Region 2 Representative: Steven Hawes, Ga.
Region 3 Representative: Peggy Plowman, Mich.
Region 4 Representative: Brice Harader-Pate, Okla.
Region 5 Representative: Jessica Lueck, Wash.
State Association Director Liaison: Dara Dubois, Calif.

The committee members look forward to working with their respective state association directors during the coming year. The group is working to coordinate their first conference call. To contact your regional representative, go to: www.skillsusa.org/supporters/alumnicoord.shtml.

NLSC Survey

July 15th, 2010

If you attended the 2010 National Leadership and Skills Conference (including the SkillsUSA Championships) in June, we would like your feedback concerning the quality of your experience in Kansas City.

Please take a few minutes to complete our survey at the link below. All feedback is used for program improvement.

To take the survey, go to www.skillsusa.org/events/nlscsurvey.shtml

The survey program will be available at this link through July 30.

2010 Dyna® Super Glide® in Custom Color Donated by Harley-Davidson Motor Co.

July 15th, 2010

Thanks to a generous donation by our friends at Harley-Davidson Motor Co. SkillsUSA raffled off a 2010 Dyna® Super Glide® Motorcycle at the 2010 NLSC Awards Ceremony, Friday, June 25 in Kansas City, Mo. As a special addition to the raffle, Harley-Davidson teamed up with Justin Barnes to custom-paint the bike. You may know Justin of JB Grafix from his appearances on The Discovery Channel program, American Chopper.

The winner of the custom-painted 2010 Dyna Super Glide is Jami Mayberry of Joplin, Mo.

Jami Mayberry and Justin Barnes with a Harley Davidson employee

Justin Barnes with Jami Mayberry

Congratulations to Jami. And a special thank you to Harley-Davidson and JB Grafix.